Aikins, in Chapter XVIII of his 1902 Principles of Logic, proposes naming a class of fallacies "the... jingle Fallacies" — in his own voice, inside the one passage (pp.193–195) that holds all the book's uses of the word

jingle-fallacyherbert-austin-aikinsquote-provenancecitation-provenance

Edward L. Thorndike's 1904 primary text credits "Professor Aikins" with the "jingle" fallacy without a page citation (see claim-thorndike-1904-attributes-jingle-fallacy-to-aikins-not-himself), and a direct read of the Chapter II "Paronymous terms" material in Aikins's own 1902 Principles of Logic — the passage arguing the identical phenomenon — found the concept discussed at length but did not contain the word (see claim-aikins-1902-paronymous-terms-chapter-omits-word-jingle-partial-read). The word instead appears sixteen chapters later. In Chapter XVIII, "Blunders in Word and Blunders in Thought" (pp.193-194), discussing "purely logical" fallacies — invalid syllogisms that nonetheless feel valid because their surface wording pattern-matches a valid form — Aikins concludes: "In spite of a real confusion of meaning sometimes associated with some of these 'purely logical' fallacies they can hardly be called the result of bad thinking; because they are not the result of thinking at all, but only of a reflex act. On this account it might have been more appropriate to call them the Reflex Fallacies or the jingle Fallacies" (p.194; quotation OCR-normalized — the capture bytes read "asso- ciated", "tiiinking", "apjiropriate", and the frontmatter source_quote preserves the raw naming sentence).

This is Aikins proposing, in his own words, "jingle" (and its paired alternate "Reflex") as a name for an entire fallacy category — not a passing metaphor. It confirms Aikins's 1902 book as the textual origin point of the term, strengthening beyond Thorndike's secondhand, page-less credit the case that Aikins is the coiner rather than a colleague Thorndike merely paraphrased. It also relocates the term from the chapter that argues the matching concept (Ch. II) to the chapter that discusses fallacies as such (Ch. XVIII) — the concept and the word live in different chapters of the same book. The scope of the finding (that this one passage, pp.193–195, holds all of the book's seven uses of the word) is treated separately in claim-aikins-1902-full-text-read-finds-jingle-in-exactly-one-location-index-corroborated; the mechanism Aikins attaches to the word in claim-aikins-1902-jingle-mechanism-is-reflex-habit-not-deliberate-reasoning-error. See entity-jingle-fallacy for the diagnostic this coinage grounds.